Ted Lasso returns for season 4 this week (watch here), and Apple has just announced a clever marketing event: a Ted look-alike contest happening at Apple Fifth Avenue in New York City.
‘Gathering of the Teds’ coming to Apple Fifth Avenue this week for three-round competition
Apple TV’s biggest debut of the year is happening this week.
Ted Lasso season 4 premieres Tuesday night, August 4 at 9:00 p.m. ET / 6:00 p.m. PT.
You can watch Ted Lasso here with an active Apple TV subscription.
To celebrate the show’s return, Apple’s marketing team has cooked up something special: a Ted look-alike contest happening in New York City.
This Thursday, August 6 at 5:00pm in the Apple Fifth Avenue Plaza will be the “gathering of the Teds.”
Per the official website, gatheringoftheteds.com, the contest involves three rounds, each of which will bring eliminations:
Round one (“Ted Energy”) will be based on guest participation in the contest game of introducing themselves in character and having a two minute dance break. […]
Round two (“Head Coach”) will be based on the semi-finalist’s participation in a trivia game and the level to which each participant embraces the Ted Lasso character. […]
In Round Three (“Ted Talk”) the contestant will present a short pep talk to the crowd.
The site includes full rules for the contest, including judging criteria for each round.
Prizes: “Four (4) prizes totaling $300 in approximate retail value (“ARV”), consisting of a custom soccer scarf (3) for each finalist and custom Beats headphones (1) for the first prize winner are available to be won.”
Are you going to participate in the Ted Lasso look-alike contest? Let us know in the comments.
Apple TV is available for $12.99 per month, or you can get it discounted through the Apple One bundle.
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