Almost exactly two years after abruptly pulling the plug on its Apple TV app, Vimeo is making a comeback on the platform with a brand-new experience built from the ground up. Here’s what’s new this time around.
The company says the new app is faster, more reliable, and offers a redesigned interface focused on discovery and playback controls. There’s a revamped Watch section featuring hand-picked content from Vimeo’s curation team, plus a new “Saved” tab that organizes your personal library, Liked videos, Watch Later list, and On Demand purchases.
Playback also gets a boost with new features like chapters, language selection, and playback speed controls. Here is the full announcement, sent via e-mail this morning to Vimeo users:
We’re thrilled to announce that the Vimeo app for Apple TV is back, rebuilt from the ground up to be faster and more reliable.
Here’s a peek at what’s new:
- Revamped Watch experience: Discover content hand-picked by Vimeo’s curation team on the newly redesigned Watch page.
- All your videos, neatly organized: Browse your entire Vimeo library, and access your Liked videos, Watch Later list, and On Demand purchases in the new Saved tab.
- More viewing controls: Enjoy an improved playback experience with chapters, language selection, and playback speed options.
- And as always with Vimeo, it’s all ad-free.
To experience the Vimeo app, download it from the Apple TV app store today.
For longtime users, this update marks a pretty big reversal. Vimeo discontinued its TV apps, including for Apple TV, Android TV, Fire TV, and Roku, back in June 2023, citing a shift in focus toward business and creative tools. At the time, Vimeo’s pitch was that users should cast from their phones instead.
We believe that our users looking to view Vimeo videos will receive a better ongoing experience by casting via our mobile app, enabling customers to enjoy Vimeo content on their TV.
In 2016, we launched our Apple TV, Android TV, and Roku apps to bring Vimeo’s best to your big screen. Today, Vimeo is much more than a viewing destination. It’s an all-in-one video experience platform that gives creative professionals, businesses, and organizations everything they need to make and market amazing, impactful videos.
Now, with the return of the Apple TV app, Vimeo seems to be acknowledging that its audience still wants a proper lean-back viewing experience on the big screen.
You can download the new Vimeo app for Apple TV from the App Store.
